YOUR MEDIA COPILOT

The context

Constantly evolving platform fragmentation, attention warfare, rising media costs, data erosion, complex organizational models, talent shortage, AI disrupting every process…

Defining and steering your media strategy has never been more demanding.

Media is a complex discipline that evolves every day. Brands need a trusted partner to decode, challenge and optimize their media strategy operated in-house.

Moreover, to unlock its full potential, media can no longer live in a silo: it connects with CRM, data, customer experience and sales processes. Thinking about media today means embracing a growth mindset.

onalgo embodies that trusted partner role to make media the foundation of your growth strategy.

Our services

4 complementary levers to turn your media strategy into operational execution powered by your full marketing value chain and supercharged by AI.

1

Strategy

Media audit, business plan, operating model, audiences, KPIs: we frame and optimize your media strategy.

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2

Change

Training, coaching, hiring, agency RFPs, AI integration: we structure and support your teams as they level up on media.

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3

Operations

Interim management, agency management, reporting, continuous optimization: we run and optimize your media day to day, alongside your teams.

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4

Freelancers

80+ senior freelance experts in digital marketing, activated whenever you need them.

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We act as an extension of your team, in close collaboration with your agencies, with whom we maintain excellent relationships. We work with them, never against them.

Our role is to bring you sharp expertise and act as a performance catalyst between your teams and your media partners.

How we work with you

We calibrate our engagement model to your needs.

Embedded / time-based

Ongoing sparring

A regular presence, a few hours to a few days a week, to drive your media strategy.

Fixed scope / per project

Project reinforcement

A fixed-scope engagement on a defined deliverable to secure a structural project.

24-48h / urgent

Expert hotline

Expertise mobilized in 24 to 48 hours to unblock a topic, arbitrate a decision or secure a campaign launch.

Our clients

Whatever your industry, your size or your governance model, we adapt to your ecosystem by immersing ourselves in your business reality.

By connecting your business goals to your operational realities, we align your stakeholders to build a media strategy that respects the uniqueness of your business model and customer journey.

Industry expertise

Structural agility

Conversion models

Media goals

Governance

Operating model

Our difference

A triple expertise no other player combines

Three disciplines under one roof, delivered by the same teams

1

Consulting

The strategic altitude of a consulting firm

2

Media

The operational expertise of a media agency

3

Adtech

The technological agility of an adtech player

EXPECTED IMPACT

Three tangible benefits, measurable from the first months

Media efficiency

A precise read of performance end to end, from click to conversion, to optimize every euro invested.

Time saved

A trusted right hand who prepares, structures and challenges your strategy, freeing your teams to focus on their core business.

Skill building

Progressive team autonomy across your full media ecosystem.

100% of our clients have unlocked media performance gains.

Retail

Full overhaul of acquisition strategy for a national retailer.

+45% RoAS
Car rental

Digital media mix optimization to grow online bookings.

+16% revenue
Cosmetics

Improved media efficiency across all acquisition channels.

+23% efficiency
TESTIMONIALS

What our clients say

onalgo brought rigor and expertise we didn’t have in-house. Their ability to mobilize the right experts at the right time has been decisive.
Global Senior Director Digital MarketingBCG
onalgo’s approach is unique: they understand our strategic challenges while delivering flawless execution on the ground.
Head of DigitalBeiersdorf
onalgo positioned themselves as a demanding partner between the client, our activation platforms and our media buyers. Our media setup reached a level of precision and tactical finesse only a partner like onalgo could bring.
Head of e-CommerceRent A Car
onalgo’s help has been valuable and decisive — I like to say they’re an extension of our team. I appreciate the expertise, the candor and the commitment from the whole team. On top of that, everyone loves working with onalgo.
Chief Marketing OfficerCEMAG Care

Ready to simplify your media?

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